University Grants Commission (UGC) - Country Wide Class Room (CWCR)

As early as in 1984 University Grants Commission (UGC), New Delhi has launched Country Wide Class Room (CWCR) and production facilities at 6 universities in India through establishing media centres in the name of Audio Visual Research Centres (AVRCs) (AVRCS) (later these centres have been renamed as Educational Multimedia Research Centres (EMMRCS). read more..

Consortium for Educational Communication (CEC) is an Inter University Centre, established by University Grants Commission, on 26th May 1993, under section 12 (ccc) of its act of 1956. CEC is registered as a society and enjoys Central University Status. read more..

Director, EMRC

Prof. Dr. S. Gowri
Educational Multimedia Research Centre
Anna University
Chennai – 600 025 

Dr. S. Gowri @ Gowri Vallabha Raja Duraisingam is the Director of EMMRC of UGC. He is the recipient of the National award for Outstanding Academic 2011 honoured by the Indian Society for Technical Education, New Delhi in 2012.

He has previously been the First Registrar of Anna University of Technology Chennai and Chairman, Faculty of Mechanical Engineering of Anna University of Technology Chennai.

He is also the  Head of the Department of Media Sciences at College of Engineering, Anna University. His experience in print media started during his studentship as the sub-editor and later editor of students’ magazine – TEC TIMES(PORI MALAR) a bilingual magazine published in Tamil and English at Thiyagarajar College of Engineering.

He used to write articles to Ananda Vikadan, a popular Tamil weekly  magazine. He has participated in many debates, story writing contests and poetry compositions. With his directorship at EMMRC, he motivated the team of EMMRC to consecutively earn two National Awards from the Ministry of Information and Broadcasting, Govt. of India, New Delhi in 2014 and 2015. CEMCA 2014 award, tiNai ECO film 2015 award and screening of two films – The silent lament and The shadow of love directed by him and Mr.D.Vinoth Rajesh during the Prakurthi documentary film festival at Kolkotta in 24th March 2015 received much appreciations from the Visual media and CEC of New Delhi.

EMMRC and the Department of Media Sciences jointly organize a number of social welfare campaigns including the welfare of deprived women, Gypsies, Children and others. The event on “ Road Safety, Cleanliness give food, Avoid junk food, Wonders of millets, Prevention of child abuse etc.” received laurels and support from the Government. 

Hailing from Maravarmagalam in Sivagangai District of Tamilnadu, he is the First Generation Graduate and his education in Tamil Medium continued upto SSLC (XI Std). He received B.E. (Mechanical Engineering) from Thiyagarajar College of Engineering,Madurai Kamaraj University, Madurai and he earned M.Tech. (Production Engineering) and Ph.D (Precision Machining) in IIT Madras. His project work done in M.Tech. was awarded as the best Project  in IIT Madras during his tenure at IITM.

After two years of Industrial experience in Enfield India Limited, he worked as Lecturer and Asst. Professor in Karnataka Regional Engineering College, Surathkal, Karnataka. He joined as Professor in Anna University Chennai in 2000 and was sharing responsibilities, in addition to teaching and research, as Project Head in Anna University – Federal Republic of Germany (AU-FRG) Institute for CAD / CAM. During his tenure at AU-FRG ICC, he with Prof.C.Jebaraj the then Director of AU-FRGICC, developed the new PG course on “Product Design and Development” for the University. He chaired as the First Head of the Department of Manufacturing Engineering (DOME) in 2002 and was efficiently performing in the post for two terms until 2008.

Later he took position as Chairman, Faculty of Mechanical Engineering of Anna University, Chennai. He was instrumental in syllabus revision, academic research works and deciding equivalence of degrees of foreign universities on par with that of Anna University in the fields of Mechanical, Manufacturing, Production, Industrial, Aeronautical, Automobile, Printing, Mining, Space Vehicle Launching and Marine Engineering for the Constituent, Affiliated and University Colleges.

He has been awarded with fellowships for research work done in Surface Engineering by NSF, USA in 1992 and by NSTB, Singapore in 1997 – 1999. He, during the period, took up applied and academic research works as Visiting Research Fellow in Gintic Institute of Manufacturing Technology, an autonomous research centre in Nanyang Technological University, Singapore. He was a Visiting Professor, under DAAD fellowship, in the Technical University, Weingarten, Stuttgart, Germany and taught ‘Nanotechnology’ to the M.Engg. students from 21 different countries in 2002. In addition, he got International Travel fellowships from UGC, AICTE, CSIR and DST. He presented research papers and participated in International Conferences held in Germany, UK, USA, The Netherlands, Singapore, Spain, Switzerland, Malaysia, Brunei and Australia from 1991 to 2009.

He has guided 10 Ph.D Scholars, 3 MS Scholars and more than 35 M.Tech students and many B.E. students for their Project Works. He is currently guiding 5 Ph.D scholars in the field of Precision and Micro Machining, Medical imagining etc. Towards social welfare, he has organized about 24 short-term training programmes for ITI and diploma holders. With the support of TEQUIP grants, he organized training programme in terms of Basic Computer skill development, YOGA and Personality Development for selected groups of employees of Anna University and SC / ST students of DOME.

His major research work includes biomedical instrumentations, development for dental and orthopedic applications. He provided technical support using RPT and CAD modeling to practicing medical professionals at the Right Hospitals, Madras Medical College and KMCH in Tamil Nadu. He has offered Technical consultations to MNCs such as SONY of Japan, Pratt and Whitney of USA, GE of Singapore, I-Gel of Australia, and also to Lucas-TVS, Carborundum Universal Ltd., TI Cycles, Railways Coach factory and Sarang Auto Company in and around Chennai.

He has chaired the team of experts for AICTE, UGC and TNSCST. In addition, he has been Chairman, Co-Chairman and advisor for Conferences and Seminar held in India and abroad. He was a member of the technical expert committee selected by DST to participate in the Indo-UK Manufacturing Engineering Colloquium held in Jan.2012. He has successfully completed projects worth of Rs.7.32 cores from DAAD of Germany, European Union, AICTE, DST, UGC and Flextronics, USA to DOME, Anna University, Chennai. He headed the international joint project on “Virtual laboratories on Mechatronics” – a real time web based project with partners from Julius Maxmillan University, Wurzburg, Germany and University of Madrid, Madrid, Spain in 2005. He is holding an international patent for the work done in Micro Machining, during his tenure in Singapore. 

His areas of interest are Technical Education System Development, Precision Machining, Rapid prototyping, FEA, Biomedical Engineering, Medical Image analysis and Shape Memory Alloys.

Being Tamil as his mother tongue, he is proficient in Telugu, Kannada and Malayalam languages. His hobbies are writing poems, review articles and delivering motivational talks to students. He is the life member of ISTE, AMM and SME of USA.

He has been holding additional social and administrative responsibilities at the capacity of – Honorary Secretary of Anna Gem Science Park Matriculation Higher Secondary School at Anna University. Independent Director in the Board of Directors of TANSI, TEXCO, Arasu Cable TV of Govt. of Tamil Nadu since 2014. He is also the technical advisor to the DVAC of Govt. of TN and the Tamil Nadu Prison Department, Govt. of Tamil Nadu.

He has been blessed with a son.

Anna University is the first University to take up the idea of India's University Grants Commission (UGC) to start MSc (Electronic Media) Programmes. It offers a five-year integrated MSc programme and a two-year MSc programme in Electronic Media. The Department of Media Sciences was started in Janurary 2002, branching off from the UGC'S Educational Multimedia Research Centre (EMMRC).read more.